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  1. #1
    BOA Mod
    Join Date
    Aug 2003
    Posts
    10,382

    Default History of Record Labels and Their web strategies/failures.

    http://www.theregister.co.uk/2008/05...digital_flops/

    First bit of the article. its a really good read!

    Since the record industry first noticed that some of the kids were using the internet in the mid-90s, it's flopped from one puddle to the next. Despite a desperate need to evolve - guys, the pond is drying up, do try to breathe - recording industry strategy has flopped from one muddy puddle to the next, and a muddy puddle is quite a good metaphor for the latest survival strategy: advertising supported music which 'feels like free' to the consumer.

    Flop, flop, flop. So let's take a quick tour of the puddles, in rough chronological order..........

  2. #2
    Junior Freak
    Join Date
    Jan 2008
    Posts
    50

    Thumbs up

    good and informative, cheers

 

 

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